Kathmandu intends to drive sales growth by designing great, innovative, distinctive and sustainable quality products. We are striving to be customer-centric in everything we do.
- Brand & customer. Elevate brand distinctiveness through product design and innovation. Inspire our customers and engage with our Summit Club members with a focus on social media and digital.
- Store optimisation. Focus on same store sales growth. Invest in relocations / refurbishments that deliver return on capital.
- Pricing and promotion. Continually refine the structure of promotions.
- Omni-channel. Provide a channel agnostic offer: one range available to all customers wherever they choose to shop.
- Cost efficiency. Drive supply chain efficiency through infrastructure investments and automation.
- International. Leverage our brand equity and online platform to expand internationally using a capital light model.
- Marketplaces. Sell through additional open marketplace sites where strategically relevant.
- Store network expansion. Store footprint expansion where return on investment justifies
- Our goal is Australasian industry leadership in sustainability